What is a Marketing Funnel

What is a marketing funnel and why is it important for every online marketer make one?

It is a marketing strategy to convince potential customers to buy items from your business. It's a sales process in which visitors come to your website to find information that could help solve a problem. You can build a relationship through specific tools.

This will allow you to better be aware of the needs of each user. This will help you provide the best information possible to all your visitors. When you earn the trust of a visitor, they will be more likely to purchase your products. The customer will then turn into a buyer.

Some customers end up becoming extremely loyal customers, ready to purchase every product you advertise. A marketing funnel consists of the different steps of the sales process that will convert a regular visitor to your website to an extremely loyal customer who is willing to buy everything that you can throw at them.

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This is the main goal for any internet marketer. This can be achieved easily by utilizing a funnel that is well-designed.

Your efforts to market are grabbing people's attention, and drawing them to your funnel. After they have completed the form on your PERSONAL lead capture page, they'll be entered into the funnel. Since they're not likely to sign up for your business lead-capture page I'm using the term "personal". They want to be a leader, not a business.

The lead capture page is where they enter the funnel. When they click the "Sign up now" or the "Enter here" buttons, they are able to access a whole new world of network marketing.

The best aspect is that they have qualified themselves to be able to do it. It's their choice. They don't need to pay your services as a mentor or leader. You can also show them how they can increase leads and bring more money into their business.

This is the way the typical marketing channel functions.

You can provide a free product for the "front-end" to attract and qualifie people interested in your products. To receive your free product, sign up (also called opt-in) and give your email address and name. In turn you'll add them to your email list.

Now that you have the contacts in your email, you can make them aware of offers that are similar to theirs.

After signing to the offer, the user will be directed to a webpage that provides an affordable price, or, as it's known, the tripwire offer. This is the point when they'll be taken to the "back-end" of the funnel.

If they buy the low-priced offer, they'll be added to another related offer at an even higher price (normally called"upsell") "upsell"). If the person buys the more expensive offer, they will be taken to another related product at a higher price. You can continue this process for many more.

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