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As entrepreneurs, we always care about growth. While we enjoy looking back at everything we've achieved, the milestones that lie ahead are what really excite us.
The problem is that business growth is not constant. There are breaks along the way, and if we don't see the bigger picture we can get lost in the patches of shadows and twists in the road. In addition, there are challenges that make us question whether it is really worthwhile to continue fighting for our dreams of success.
The key is to focus on the right mindset and growth strategies in our arsenal. Here are four you can add.
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1. Practice the growth philosophy "10x> 10 percent"
Many people take a few cards from the deck of life, shuffle them around and play the "safest" ones. The result is they get the security they crave, but that is all. You will never experience what it is like to live your wildest dreams of success.
The thinking of 10x> 10 percent is exactly the opposite. It's about the greatest result you can get in anything you do. It leaves your comfort zone and fearlessly reaches for what you want.
For example, your goal is to increase your company's sales over the next year. With the 10 percent growth philosophy, you plan to increase it from $ 5,000 per month to $ 5,500 per month. On the flip side, the 10x growth philosophy is pushing you to grow it from $ 5,000 per month to $ 50,000 per month.
For example: I practiced the 10x> 10% mentality when redesigning our content strategy services at Express Writers. I could have played it safe and fixed a typo or added a little extra feature. But I didn't want that. Instead, I wanted to grow 10x, so I redesigned the entire product, rewrote all internal training for my team, and turned a five-page analysis into a deck with 25 slides. Our old content strategy plan included a minimal list of content suggestions. The new version includes a full SEMrush site audit, website health score, analysis of your current domain, insight into 5000% trends in Google Trends for your industry, and a full budget that you use for mapping can get content that attracts traffic.
The result? We had customers who raved about the new plan.
Grow 10, not 10%. Learn more about it here. There is one caveat, however. That leads me to # 2.
2. Remember that every day you hold on is a win
It is important to remember that not every day can be a 10x day. There will be tough days and days when you will wonder if what you are doing is worth the fight.
Don't give up these days. Personally, I love what Instagram growth expert Derik Zimmerman says about sticking. "Someone out there is going to give up today," he says. "But not you."
If it gets exceptionally rough, sit down and take a moment to breathe. Tell yourself that you will give up tomorrow, just not today. When the next day comes, repeat the process until you're ready to fly out of the rut you're stuck in and start all over again to hit your goals.
3. Remind yourself that you cannot do everything at once
Success happens in small steps instead of all at once. As a business grows, there will be times when things get overwhelming. There are too many steps up and we cannot be sure we will ever get there.
If this is how you feel, make sure to give yourself time. Set long-term goals, then focus on taking a single step in that direction. Keep practicing your craft and growing and you will get there sooner than expected.
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4. Prioritize healthy connections
We all have our dreams of making it to the top, but we need to remember that if we are alone, we won't make it. Even the greatest historical figures had someone to rely on, as Michelangelo did with his girlfriend Vittoria Colonna.
It's no different in business. If we want to go far, we need a support system that will lift us up when we fall and keep us going on those tough days. It's worth having people to take care of us.
When we work with people who care about what we do, we set ourselves up for success.